Webb’s City Cellar:
The World’s Most Unusual Cellar
Brand Identity
Brand Guidelines
Packaging Design
Art Direction
Illustration
Webb’s City Cellar is Green Bench Brewing’s second tasting room and barrel aging facility specializing in mixed culture, sours, and ales.
The name and brand identity pay homage to Webb’s City Drug Store, “The World’s Greatest Show Place” which first opened in downtown St. Petersburg in the mid 1920’s.
